A regional film and dealer kit brought one industrial story into every market touchpoint — TV, print and dealer boards speaking with one voice.
THE BRIEF
A regional industrial giant looking to break into commercial retail markets across Western India with commanding presence.
WHAT WE BUILT
Developed an emotionally resonant mass-market film grounded in integrity, supported by high-impact regional hoardings and dealer showroom kits.
THE OUTCOME
Unprecedented dealer signups across Maharashtra and Gujarat within the first 60 days of broadcast flighting.